Rainmaker Dispatch

Rainmaker Platform and RMDS curate the latest content marketing and digital marketing news, tips and information.

The Rainmaker Dispatch

Top Links This Week

AI Traffic Is Up 527%. SEO Is Being Rewritten.

AI search is no longer a “what if.” Though Google remains the most popular search platform, AI is making big inroads in user search (including Google’s own efforts). The rules of the game have changed; understand where search is headed with this breakdown from David Bell for Search Engine Land.

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Should You Target Zero-Volume Keywords?

Traditional SEO places importance on search volume when choosing which keywords to go after. But there are times when going after low- or zero-volume keywords makes sense, especially in a world where LLM and voice search are commonplace. Sarah Berry explains why for SEO.com.

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New from RMDS

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State of the Platform: Manage Your Menus

Menus are a critical part of your website’s user experience. Rainmaker Platform has a huge variety of options to customize them … but do you know what those options are? Learn how to move, change, re-style and adjust all the menus on your Rainmaker Platform site in our latest State of the Platform.

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WEEKLY STORIES

Reasons Your Content Is Failing and How to Fix It


Major Social Algorithm Changes Decoded, From Meta’s Llama 3 to X’s Premium


Overlooked BOFU Formats That Convert


Branded vs. Non-Branded Keywords: Why It Matters More Than You Think


Google Search Boss Says AI Isn’t Killing Search Clicks

Build Courses That Drive Behavior Change


Should You Still Gate Your Content in 2025?


ChatGPT Is Using Google Search


Instagram Outlines Updated Performance Metrics


Emerging Trends CMOs Need To Watch: What’s Next In Content Marketing

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As of May 1, 2019, Rainmaker Digital Services, LLC (RMDS) is wholly owned by Nimble Worldwide. Neither Brian Clark, nor any other Copyblogger member, manager, or employee is affiliated with or maintains ownership in RMDS.